GeoLumen vs HubSpot AI Search Grader
HubSpot's AI Search Grader is free and genuinely useful: it asks ChatGPT, Perplexity and Gemini about your brand and scores the answers out of 100. It tells you how AI sees you. GeoLumen's tools tell you why: whether crawlers can reach your site and whether your llms.txt and schema give them the facts. They complement each other.
| Feature | GeoLumen | HubSpot AI Search Grader |
|---|---|---|
| Price | Free tools, no account | Free, no account; a short form unlocks the full results |
| What it measures | Technical readiness: crawler access, llms.txt, schema, on-page SEO | Brand perception: sentiment (40 pts), presence quality (20), brand recognition (20), share of voice (10), market competition (10) |
| Engines | Quick Scan opening at launch | ChatGPT (GPT-5.4 mini), Perplexity, Gemini |
| Ongoing tracking | Pro planned at $19/month (draft) | HubSpot AEO, $50/month or in Marketing Hub Pro/Enterprise |
| Gives you files to fix things | Yes: robots.txt snippet, llms.txt, JSON-LD | Written recommendations |
| Done-for-you service | Yes, the audit | Check their site |
“Check their site” means we couldn't confirm it from HubSpot AI Search Grader's public pages on 23 October 2026. Prices change; confirm before you buy.
Where is HubSpot AI Search Grader stronger?
- — A single headline score that's easy to share
- — Brand sentiment and share-of-voice analysis
- — Backed by HubSpot's marketing suite if you already use it
Where is GeoLumen stronger?
- — Shows the technical cause (a blocked bot, a broken llms.txt, missing schema) and gives you the fix
- — No form or email required for the technical tools
- — Focused on small local businesses
Use HubSpot's grader to see how AI currently describes your brand.
Use GeoLumen to check AI can actually read your site, and fix it. Running both takes about five minutes. Try the free tools.
Sources
- HubSpot AI Search Grader ↗ checked 23 October 2026
- GeoLumen pricing
- GeoLumen audit
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